Post by account_disabled on Dec 13, 2023 6:50:32 GMT
That is, the audiencev one you already want to sell a product to. Each one is at a specific stage of the purchasing journey that you must respect. Therefore, carefully analyze the conditions of each case. To help you, see below 4 types of emails that you can implement in your calendar: 1. Invitation emails These are purely attractive emails, that is, the objective when sending them is for the reader to take the action you are recommending, such as downloading an ebook, registering for a live class, clicking on a post on your blog , etc. The ultimate purpose is to present the benefits and opportunity you have for them with just one click. Engagement emails This type of email encourages consumption of the content you sent in the invitation stage.
Here you want, for example, for the public to interact with your post or Phone Number List simply appear in the live class. This email presents a more direct dynamic, always aimed at leading the public to take one more step towards solving their problem or learning more about your product or service . Offer Emails This is the time to call the public to purchasing action. They are more direct emails, but they continue to deliver value even if they make the purchase opportunity clear. Reset emails After receiving offer emails, the relationship with your contacts usually cools, which is super natural. To resume the relationship, attention reset emails work very well, but they need to be carefully planned. They will be responsible for functioning as a kind of reset button that, when pressed, will draw the attention of your clients again.
Don't forget the commemorative dates Create a blank calendar with all the months of the year and insert the company's traditional actions, such as the long-awaited Christmas promotions or the special birthday action. Also add strong business dates, such as Mother's Day, Father's Day, Children's Day, etc. Next, research other dates that may be interesting for your strategy. They can be more general, such as consumer day, or specific to your area of operation. For example, if you are a bookstore, on Reader's Day you can do something aimed at your audience. Produce the contents of your email beforehand With all the previous stages you have already been able to determine your shipping schedule, right? Now is the time to produce the content. But don't leave it to do it on the day of shipping. Try as much as possible to prepare the material at least a week in advance, although if you think of some unpublished fact that deserves highlighting in the text, do not hesitate to change any point.
Here you want, for example, for the public to interact with your post or Phone Number List simply appear in the live class. This email presents a more direct dynamic, always aimed at leading the public to take one more step towards solving their problem or learning more about your product or service . Offer Emails This is the time to call the public to purchasing action. They are more direct emails, but they continue to deliver value even if they make the purchase opportunity clear. Reset emails After receiving offer emails, the relationship with your contacts usually cools, which is super natural. To resume the relationship, attention reset emails work very well, but they need to be carefully planned. They will be responsible for functioning as a kind of reset button that, when pressed, will draw the attention of your clients again.
Don't forget the commemorative dates Create a blank calendar with all the months of the year and insert the company's traditional actions, such as the long-awaited Christmas promotions or the special birthday action. Also add strong business dates, such as Mother's Day, Father's Day, Children's Day, etc. Next, research other dates that may be interesting for your strategy. They can be more general, such as consumer day, or specific to your area of operation. For example, if you are a bookstore, on Reader's Day you can do something aimed at your audience. Produce the contents of your email beforehand With all the previous stages you have already been able to determine your shipping schedule, right? Now is the time to produce the content. But don't leave it to do it on the day of shipping. Try as much as possible to prepare the material at least a week in advance, although if you think of some unpublished fact that deserves highlighting in the text, do not hesitate to change any point.